What's Next For BTS?
As of the middle of 2025, all of the members of BTS had served their mandatory military service and were out in the wild, wild world again. ARMY (and I am sure a few media people as well) were crying, sobbing, and shaking in relief. I had a few people asking for my opinion on what I think will be the next step for them. As if I am some sort of oracle able to predict the future of what is going to be the future for one of the biggest names in K-Pop. I mean, I could hazard a few guesses but the reality is… I don’t know. When BTS really started making waves outside of Asia, they were still one of the very few to be doing so on a base level. But what made them and their promotional campaigns different was that they were the first to try and market to a widespread international market. At the time of their debut, companies were only using YouTube as a means of uploading their music videos (and the odd dance practice) on the platform, wanting to instead focus their video efforts on the homeg...